Newtasty » Vector Illustration http://www.newtasty.com Illustration, design and sketchblog. Fri, 03 Feb 2012 15:34:03 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Ramshackle http://www.newtasty.com/2011/04/ramshackle/ http://www.newtasty.com/2011/04/ramshackle/#comments Wed, 06 Apr 2011 01:19:14 +0000 admin http://www.newtasty.com/?p=740 Around 15 years ago I got my very first break doing artwork for Steve Gerrard’s various DJ events. He eventually partnered up with my pal Carlton, and together they built ‘Ramshackle’, which became the biggest indie party in the UK. Keeping me onboard to provide the visual identity, together we created several long running marketing campaigns (which seemed to strike a chord with the yooves), making various series’ of collectable flyers. This particular campaign was a cut-out and keep format, each flyer was a kind of designer toy version of someone related to Ramshackle in some way… we even utilized a full page ad in Fused Magazine as a kind of diorama in a good old cereal box style, and with my www partner Stef, created an interactive website based on the characters world (complete with realtime day and night!) It was great to dig these out and dust them off, made me appreciate all of the people involved in those days that helped me so I could keep doodling for a living. So, Nice one Steve G, Carlton, Stef, Dave and Kerry. Cheers!


]]> http://www.newtasty.com/2011/04/ramshackle/feed/ 0 The Many Faces Of Mr. Radar http://www.newtasty.com/2011/01/the-many-faces-of-mr-radar/ http://www.newtasty.com/2011/01/the-many-faces-of-mr-radar/#comments Fri, 28 Jan 2011 18:35:47 +0000 admin http://www.newtasty.com/?p=710 Many moons ago I decided to make a brand for my good friend Gary Wood’s film making endeavours, as a way of saying thank you for all his selfless hard work as part of the ColdRice family.
I wanted to make a retro style logo, the 1950′s kind of ‘friendly’ mascot that you would see on bottles of bleach or milkshakes, but with a spin that encompassed a bag of recognisable icons to really hit home that over-the-top Americana branding sensibility. I had too much coffee and went ridiculously over the top with 24 variants.
When I gave Gary the stylesheet with all of the logo variations, he was ecstatic, and 5 minutes later he called me, “Steve, I’ve got another 30 ideas, Beethoven, a Droog, Einstein…”

God bless Mr. Radar and his endless enthusiasm.

]]> http://www.newtasty.com/2011/01/the-many-faces-of-mr-radar/feed/ 0 Soul http://www.newtasty.com/2010/03/soul/ http://www.newtasty.com/2010/03/soul/#comments Wed, 03 Mar 2010 22:11:32 +0000 admin http://www.newtasty.com/?p=669 Missing Graniph t-shirt design, not sure if they ever made this one

]]> http://www.newtasty.com/2010/03/soul/feed/ 0 Off to Brasil again http://www.newtasty.com/2009/09/off-to-brasil-again/ http://www.newtasty.com/2009/09/off-to-brasil-again/#comments Mon, 28 Sep 2009 10:36:34 +0000 admin http://www.newtasty.com/?p=414 I just can’t stay away… poster I just put together for a festival in SP kicking off the Copter mini tour

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